Lisa Farquharson’s story is a testament to the power of dedication, leadership, and community spirit in shaping the destiny of a town. Born and raised in The Dalles, Oregon, Lisa had a deep-rooted connection to her hometown. Her journey to becoming the President and CEO of The Dalles Area Chamber of Commerce was not just a career path but a calling to serve her community.
From a young age, Lisa displayed a natural aptitude for leadership and a passion for fostering growth and prosperity. After completing her education in The Dalles, she began work with a clear vision: to be an advocate for local businesses and to stimulate economic development in the region.
Under Lisa’s guidance, the Chamber of Commerce became a driving force for positive change in The Dalles. With her strategic vision and tireless work ethic, she implemented initiatives to support small businesses, attract investment, and promote tourism in the area. Through networking events, workshops, and marketing campaigns, Lisa sought to showcase the unique offerings of The Dalles and to create opportunities for businesses to thrive.
But Lisa’s impact extended far beyond the realm of business. She was deeply committed to the overall well-being of the community, championing causes related to education, healthcare, and social services. She forged partnerships with local organizations and government agencies to address pressing issues and improve the quality of life for residents.
One of Lisa’s most notable achievements was her role in revitalizing downtown The Dalles. Recognizing the importance of a vibrant city center, she spearheaded efforts to attract new businesses, renovate historic buildings, and create inviting public spaces. Her dedication to preserving the town’s heritage while embracing innovation earned her widespread praise and admiration.
During the COVID pandemic, Lisa and her team were instrumental in getting 1.2 million of PPE distributed to businesses in Wasco County. She and her team provided recording after recording or trainings, ordinance changes, and distributed three grants in behalf of Google and City of The Dalles. Additionally, she wrote a grant to Google to provide training for all non profits in our area and received a grant from travel Oregon to provide outreach to our Latino businesses.
Throughout her tenure as President and CEO, Lisa has remained accessible and approachable, earning the trust and respect of Chamber members and community leaders alike. Her ability to bring people together, listen to diverse perspectives, and find common ground was instrumental in driving progress and fostering a sense of unity in The Dalles.
As Lisa Farquharson’s legacy continues to unfold, her impact on The Dalles remains palpable. She will leave an indelible mark on the town, inspiring others to follow in her footsteps and to work tirelessly for the betterment of their community. In Lisa’s unwavering commitment to service and her boundless passion for The Dalles, she has truly embodied the spirit of leadership and civic engagement.